our vision
Zili CARE Story
"In order to care for your community, you need to care for yourself first and foremost; and have the self-awareness, insight and compassion to know what that means." -Dr. Z
Zili CARE was born of a personal and professional epiphany that made the Zili CARE team all rethink and question the current societal definition of well-being.
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As the original founder of Zili CARE, and a family doctor of over two decades seeing thousands of patients, Dr. Z, was increasingly discouraged from witnessing so many of her own patients with mental and physical illnesses. The health care system was limiting her ability to get to the root of the cause for her patients to gain the true understanding that well-being is an interaction between mental and physical health. With the professional limitation of our current healthcare system and personal struggles of burnout, stress and anxiety, she founded a not-for-profit platform Zili Health in 2017; a preventative health platform that informed and assisted women in navigating the medical system to their own specific health care advantages with yearly conferences that offered tools, insights and a sense of community. It was a local success story and after three years with increasing community support and engagement with various partnerships and media support, Zili CARE needed to find a way to become sustainable.
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In 2020, when the pandemic began with a surge in mental health and societal pressures on females in particular, Zili CARE was created. The challenging journeys in and outside the health care system made us redefine the collective understanding that well-being and resiliency needs to include CARE, the acronym to how we can take ownership of our mental and physical health, and challenge the way we understand health in our society at a whole.
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We are family doctors, CBC health contributors, mothers, daughters and business owner and this combination makes our voice and vision unique for our community needing tools, insights and a sense of accountability on how to care for their wellbeing; be it physically, mentally and emotionally. The vision of Zili CARE is to bring care to anyone regardless of the social determinants of health.
Zili CARE is committed to social justice, social causes and the ability to bring equity to care.
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Sincerely,
Maryam Zeineddin, MD, CCFP, FCFP
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Why Zili CARE
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Zili CARE was created from a simple truth:
we cannot care for others, lead well, or build healthy systems if we are disconnected from ourselves — and we cannot heal in isolation.
For too long, health and wellbeing have been framed as individual responsibilities, divorced from the social, cultural, and systemic forces that shape how we live and lead.
Zili CARE exists to move beyond this narrow lens and to re-centre health as something human, relational, and collective.
Rooted in clinical medicine, leadership, and lived experience, Zili CARE brings together individuals, communities, and organizations to explore the true essence of health and healing — not only for personal wellbeing, but for meaningful community and societal change.
Our Vision
We envision a future where health and wellbeing are understood as a shared responsibility — grounded in authenticity, belonging, and care.
A future where individuals are supported, communities are connected, and systems are shaped by leaders who value humanity as much as performance.
Our Mission
Zili CARE exists to support wellbeing at the individual, community, and societal level.
We do this by:
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Empowering individuals with evidence-based tools and insight to care for their mind, body, and soul
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Creating spaces for reflection, dialogue, and leadership development
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Convening communities and organizations committed to advancing belonging, equity, and sustainable care
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Challenging individualistic and performative models of wellness in favour of relational, compassionate, and human approaches to health
Through clinical care, leadership workshops, speaking, and community gatherings such as Beyond Wellness, Zili CARE bridges personal wellbeing with collective care and systems change.
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The CARE Framework
Everything we do at Zili CARE is grounded in our CARE framework, which reflects how health is experienced — personally and collectively.
C — Calm Your Mind
Cultivating awareness, emotional regulation, and reflection so we can respond — not react — and lead with clarity and intention.
A — Activate Your Body
Honouring movement, rest, and embodiment as essential foundations for resilience, vitality, and sustainable leadership.
R — Reinforce Your Body
Strengthening physical health through preventative care, sleep, nutrition, and hormonal balance — supporting longevity and integrity at every level.
E — Engage Your Soul
Reconnecting to purpose, values, meaning, and belonging — the foundation for authenticity, compassion, and collective care.
Together, the CARE framework supports individuals and communities to live, lead, and build systems that are resilient, humane, and aligned with our deepest values
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Read more about the Zili CARE Formula
our beliefs
Zili CARE Philosophy
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